Making Your Mark With Branding

July 2, 2012 at 7:02 pm 2 comments

 In 1 word: what does your business do?

Ok. In 2 words.

How, if at all, is that idea conveyed in imagery?

Or with a tag line or slogan?

And why is all this so important, anyway?

Here’s why: we want your business to be memorable.

We want your best potential customer, client, or patient to remember what you do easily, and for a long time – or long enough to hire you.

Good branding ties all you do together in a neat little package, often with an image or tag line.

Sound easy? It’s not. It takes creativity and, often, testing, via focus groups or marketing research.

So how well does your brand sum up your business?

If you think your brand could use an upgrade, email us or call 516 432 1559.

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Entry filed under: Business, E Face Media. Tags: , , , , , .

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2 Comments

  • 1. miami video producers  |  March 7, 2013 at 7:13 am

    Good branding ties all you do together in a neat little package, often with an image or tag line.

    • 2. efacemedia  |  March 7, 2013 at 1:55 pm

      That’s right — while keeping the image/tagline consistent throughout all collateral materials. Great point!


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